This graduate collection 28 M2, is an A/W 2021/2022 transformable ready-to-wear collection for both men and women with multiple functions to turn performance daywear into usable camping gear and equipment. The brand`s design ethos has been inspired from the minimal living philosophy of the Tiny House Movement as well as Dublin`s many construction sites. Shapes and Silhouettes are taken from the concrete structures of skateparks and their different ramps, bowls and stairs which will be a familiar sight to the target customer. 28 M2 is a high quality outdoor collection produced with functional, hard-wearing materials such as ripstop, waterproof nylon, 3D mesh and reflective materials. The colour palette of beige, green, black and yellow tones blend in with the wearer`s natural surroundings of both nature trails and urban living. 28 M2 is created for a customer who is young, sporty and always ready for spontaneous adventure!
This image shows the first impressions of the outdoor collection 28 M2 with its different fabrics and reflective details.The mood board shows the inspiration of the construction sites, impact protection and skate park shapes. A print was developed with a nail polish art, which has yellow, black and green splashes. The 28 M2 collection applies the concept of Tiny Houses to clothing. Living minimal by being able to live in your everyday clothes.The four outfits selected from the entire collection form the perfect mini collection for a camping trip. Each outfit contains variable functions that can be transformed into camping gear.This image gives an impression of how the dress is transformed into a tent. The dress can be worn for special occasions or used for a camping trip — couture meets trekking.
Model: Lisa RothThis image shows impressions of outfit 4. The long waistcoat can be inflated into a sleeping mat. The chest bag has a skateboard holder in the back.
Model: Ava O'Grady This image shows particularly well how the different fabrics in the outfit work together coherently. The gilet in the second outfit can be worn variably with different snap buttons. The front part can be folded back over the head and hides an additional backpack in a zip that can be taken out.
Models: Alex Kelleher, Ava O'GradyThis image conveys the vibe of the collection. A camping trip spontaneously in your own clothes.
The third outfit can be seen in its function as a sleeping bag. For this, a gilet and jacket are joined together with a zip. The armholes as well as the neck hole can be closed with velcro parts and thus do not let any air into the foot end of the sleeping bag.
Photography: Samuel Souza Models: Alex Kelleher, Lisa Roth, Ava O'GradyThis final image shows different combinations of the individual parts of the collection. All pieces are combinable, of high quality with many functions through pockets, clips and transformable pieces for the perfect spontaneous adventure. In the left corner is the brands logo. Models: Alex Kelleher, Lisa Roth, Ava O'Grady, Tom Grinius, Tommy Garland